www.americanexpress.com

SOCIAL REPORT

Social Media Factor:

americanexpress.com

Refresh analysis Analyze again now

100%

 

Website americanexpress.com uses latest and advanced technologies. It supports HTTPS and GZIP compression. The main html page has a size of 363903 bytes (355.37 kb uncompressed) and 43072 bytes (42.06 kb compressed).

This CoolSocial report was updated on 2020-06-25, you can refresh this analysis whenever you want.



Americanexpress.com scored 100 Social Media Impact. Social Media Impact score is a measure of how much a site is popular on social networks. 5/5.0 Stars by Social Team

Social Media

OK
FACEBOOK ACCOUNT
www.facebook.com/americanexpressitaliaexternal link
The Facebook account of americanexpress.com
OK
INSTAGRAM ACCOUNT
www.instagram.com/americanexpress_it/external link
The Instagram account of americanexpress.com

App

OK
APPLE-ITUNES-APP
app-id=520166632, affiliate-data=mt=8&uo=4&at=11l8NN&ct=HPSmartBannerIT
Metadata for iTunes

Images

HTML indepth

OK
FONTS
monospace, sans-serif, amex-card-number, amex-card-name, Guardian, BentonSans, dls-icons-2.1.0, Helvetica Neue, inherit, verdana, Helvetica Medium
Fonts used in americanexpress.com
OK
MAIN COLORS
#006fcf
#97999b
#53565a
#008767
#ecedee
#c8c9c7
#f7f8f9
#b42c01
#004683
#00175a
#252626
Main colors used in the main page
OK
FB IMAGE
Facebook image for americanexpress.com
OK
MAIN WEBSITE PAGE
https://www.americanexpress.com/it/
The main destination url
OK
CANONICAL PAGE
https://www.americanexpress.com/it/
The canonical url. This is very important for search engines
OK
MAIN INTERNAL LINKS
#skipToContent, Face=it_IT#/&inav=it_menu_attiva, Face=it_IT&inav=it_menu_myacct_pin, inav=it_menu_cards_mgm, inav=it_menu_rewards_mgm, inav=it_utility_contact, inav=it_sitefooter_mgm, inav=it_sitefooter_lost, choosePin=true&
Internal links are those related to the site
OK
MAIN EXTERNAL DOMAINS
global.americanexpress.com, www.americanexpress.com, business.americanexpress.com, viaggi.americanexpress.it, premiumhotelbooking.americanexpress.com, www.assicurazioni.americanexpress.it, merchant-channel.americanexpress.com, www.americanexpress.it, www316.americanexpress.com, jobs.americanexpress.com, www.facebook.com
External domains are domains towards americanexpress.com links out

Social Media Descriptions

OK
OG TYPE
website
OG Type metadata is important for Facebook and Social Media
OK
OG TITLE
American Express IT | Accedi | Carte di Credito, e premi
OG Title metadata is important for Facebook and Social Media
OK
OG URL
https://www.americanexpress.com/it/
OG Url metadata is important for Facebook and Social Media
OK
OG IMAGE
https://www.americanexpress.comhttps://www.aexp-static.com/cdaas/one/statics/axp-dls/5.10.0/package/dist/img/dls_logos/dls-logo-bluebox-solid.svg
OG Image metadata is important for Facebook and Social Media
OK
OG DESCRIPTION
Benvenuto in American Express Italia: Carte di Credito, Carte di Pagamento, servizi viaggio e assicurativi. Richiedi una Carta o accedi al tuo conto.
OG Description metadata is important for Facebook and Social Media
OK
TWITTER:CARD
summary
Twitter Card metadata is important for Twitter and Social Media
OK
TWITTER:SITE
@AmexIT
Twitter Site metadata is important for Twitter and Social Media
OK
TWITTER:TITLE
American Express IT | Accedi | Carte di Credito, e premi
Twitter Title metadata is important for Twitter and Social Media
OK
TWITTER:DESCRIPTION
Benvenuto in American Express Italia: Carte di Credito, Carte di Pagamento, servizi viaggio e assicurativi. Richiedi una Carta o accedi al tuo conto.
Twitter Description metadata is important for Twitter and Social Media

Main technologies

OK
HTTPS SUPPORT
YES
If americanexpress.com supports the HTTPS protocol and encryption by default
OK
COMPRESSION SUPPORT
YES [GZIP]
If americanexpress.com supports the HTML compression
OK
SSL CERTIFICATE ISSUER
DigiCert SHA2 Extended Validation Server CA
The issuer for the SSL certficate for HTTPS protocol
OK
CSS INSTYLE
YES
The presence of CSS in the main HTML page

Server and Security

OK
SERVER IP
23.13.51.99
The IP or the IPs of the server
OK
HTTPS SUPPORT
YES
If americanexpress.com supports the HTTPS protocol
OK
COMPRESSION SUPPORT
YES [GZIP]
If americanexpress.com supports compression
OK
UNCOMPRESSED BYTES
363903 bytes (355.37 kb uncompressed)
The size of the uncompressed version of the HTML page
OK
COMPRESSED BYTES
43072 bytes (42.06 kb compressed)
The size of the compressed version of the HTML page
OK
SSL CERTIFICATE ISSUER
DigiCert SHA2 Extended Validation Server CA
The issuer of the SSL certificate for the HTTPS protocol
OK
SSL CERTIFICATE COUNTRY
US
The issuer country of the SSL certificate for the HTTPS protocol
OK
SSL CERTIFICATE NEXT EXPIRY
12-05-2022 02:00:00
When SSL certificate is going to expire
OK
CONNECTION
keep-alive,Transfer-Encoding
Connection HTTP HEADER
OK
AGE
15552000
Age HTTP HEADER
OK
VARY
Accept-Encoding
Vary HTTP HEADER
OK
CONTENT-TYPE
text/html
Content-Type HTTP HEADER
OK
DATE
Thu, 25 Jun 2020 14:27:38 GMT
Date HTTP HEADER
OK
STRICT-TRANSPORT-SECURITY
max-age=15552000
Strict Transport Security HTTP HEADER
OK
CACHE-CONTROL
max-age=0, no-cache, no-store, must-revalidate
Cache Control HTTP HEADER
OK
X-CONTENT-TYPE-OPTIONS
nosniff
X-CONTENT-TYPE-OPTIONSHTTP HEADER
OK
X-XSS-PROTECTION
1, mode=block
X-XSS-PROTECTION HTTP HEADER

Basic Information

OK
PAGE TITLE
American Express IT | Accedi | Carte di Credito, e premi
The HTML title of the main page
OK
DESCRIPTION
Benvenuto in American Express Italia: Carte di Credito, Carte di Pagamento, servizi viaggio e assicurativi. Richiedi una Carta o accedi al tuo conto.
The HTML description of the main page
OK
OTHER KEYWORDS
carta, carte, american express, american, express, presenta, scopri
CoolSocial advanced keyword analysis tool is able to detect and analyze every keyword on each page of a site.

Domain and Server

OK
DOCTYPE
HTML 5.0
DOCTYPE of the HTML page
OK
LANGUAGE
This site is in the Italian (Italy) language Italian (Italy)
Declared language
OK
DETECTED LANGUAGE
We detected this site is in the Italian language. Other possibilities are: EN 39.0% RO 20.9% PT 19.5% ES 18.7% FR 17.7% Italian
Detected language
OK
HD TRANSFER-ENCODING
chunked
Transfer encoding metadata
OK
HD X-FRAME-OPTIONS
SAMEORIGIN
X-FRAME-OPTIONS metadata

Mobile and HTML

OK
VIEWPORT SUPPORT
width=device-width, initial-scale=1, user-scalable=yes
Vieport metadata for mobile support
OK
HTML5 SECTION
YES
The presence of the HTML5 section tag
OK
HTML5 FOOTER
YES
The presence of the HTML5 footer tag

Cool facts

OK
PAGE RESPONSE TIME
1074 ms
Webpage response time (first byte)
OK
CDNS
www.aexp-static.com, icm.aexp-static.com
If this website uses Content Delivery Networks
OK
FORM
https://global.americanexpress.com/myca/logon/emea/action?request_type=LogLogonHandler&Face=it_IT
If this website uses HTML forms
OK
USED CLASSES
1341
Number of HTML classes in the HTML
OK
USED DIVS
592
Number of HTML divs in the HTML
OK
USED SPANS
115
Number of HTML spans in the HTML
OK
USED IMAGES
34
Number of HTML images in the HTML
OK
ROBOTS.TXT FILE
NO
Presence of a the Robots.txt file
OK
ADS.TXT FILE
NO
Presence of a the Ads.txt file

Things to do in order to optimize Social Media Factor

-
Be sure social media are well visible on your page: you can use our widget
-
You can add the Cool Social snippet
-
Add a description meta tag to describe your site to social media and search engines
-
Add a keywords meta tag specifying which keywords are related to your site
-
Incorage your visitors in expressing their opinion in social media

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How Social Media Factor is calculated
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